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Project Marketing

Irrespective of a development opportunity being identified and feasibility studies undertaken, or if the opportunity is still in its inception stage, evenSense will be able to assist you. Once the planning outcomes are identified and completed, the design and planning stage begins. We are able to provide insights into the best unit type mix to meet market demand, gross revenues and council requirements. Moreover, we closely work with project lenders and fully understand the critical sales points needed for successful funding.

Project Marketing Engagement Process

Phase I: Project Site Acquisition & Planning Stage

Phase II: Pre-Market Release Stage

Once the DA has been approved, the key project team will be established. This is made up of key people who will ensure that all contingencies are covered in delivering the project to the market. A full project brief plus a sales and marketing plan / budget will be presented for approval by the client.

Phase III: Market Release Stage

Market Release requires focus and dedication to ongoing lead management from the campaign. Key insights into advertising and marketing strategies become apparent and it is critical to monitor and analyse results. Corrective steps to ensure the marketing strategy is working towards defined objectives.

Phase IV: Project Construction Stage

During the construction phase it is important to continue the project communication process to both internal and external stakeholders on key milestones reached during the construction phase.

Phase V: Project Delivery & Review

Our team’s role doesn’t end with the selling of each apartment, we help arrange final inspections, ensure the timely processing of settlements and deposits, with coordination of payments to each developer, maintain relationships with each buyer to ensure they take possession on their new property with confidence. Furthermore, we have a comprehensive critical review to identify improvement opportunities that will benefit you for your next venture and also increase the efficiency of our team to serve you better in the future.  

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